Daypart/Group Definition

Use the Daypart/Group Definition option to define the daypart codes and groups of daypart codes used to enter buys and goals. All daypart codes are defined as members of a daypart group. Daypart codes appear on reports. You can define a standard daypart group that includes every daypart used at your agency. You can also define a group containing selective dayparts appropriate to specific demographics, such as Men 18-49 or Women 25-34, or for a specific client's needs.

The daypart group code is used when setting up buying profiles for clients and products. As such, Daypart Group codes must be defined before the company/office can be set up in Buying Unit Profile Definition and before client buying profiles can be set up in Buying Profile Definition.

To do so, select Database | Daypart/Group Definition.

Daypart/Group Definition Prompt Window

1. Key or Lookup the Media.

2. Key or Lookup an Daypart Group code.

3. Click the Next icon to display the Detail window.

Additional Options

• Daypart/Group List

  Use the Daypart/Group List button to request a printed listing of previously defined Daypart Groups.

  Daypart/Group List Window

  

  1. 1. Key or Lookup a Media code.

     2. Accept or change the Report Formatting Options.

     3. Click the Submit button to submit your request.

     4. Click the Reports icon in the Broadcast toolbar to view the report.

Related Topics

• Buying Unit Profile Definition

• Buying Profile Definition