You may adjust impressions in the Buy Module by a specific percent for one or more demos.
Basic Features/Rules
Adjust one package at a time on the worksheet. The entire package must be in your worksheet before it will come up in the selection list of packages.
As you enter the Imps %, the After Update columns shows the calculated results that would be applied. This enables you to keep testing alternative Imps % until you are satisfied.
Updates to the worksheet occur when you press the <Apply> button.
When applying the Imps%:
Each unit's impressions are multiplied by the percentage.
Each unit's rating is then calculated with the new impressions divided by the unit's demo universe * 100.
Each unit's VPVHs are then calculated based on the new demo impressions divided by new homes impressions * 100.
If the automatic calculation for estimated statistics flag on the Start Up is checked, then these ratings will be adjusted; otherwise, ratings are not affected.
These adjusted impressions only apply to unit that have the select demo with the adjustment.
The number of decimal places in the ratings is based on the Buying Profile.
<Save> is required to save the changes on the worksheet.
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